Insights

vdsc insights

Our thoughts on everything brand and design.

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Articles

Emotion – Creating a human connection

Emotion – Creating a human connection

Emotion – Creating a human connection

We discuss the importance of creating emotive connections with customers and how to actualise brand growth.
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Brand Love – Experience matters most

Brand Love – Experience matters most

Brand Love – Experience matters most

We discuss the importance of creating real connections with customers and how to actualise brand growth.
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Frequency – The importance of being seen

Frequency – The importance of being seen

Frequency – The importance of being seen

We discuss the importance of creating real connections with customers and how to actualise brand growth.
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Consistency – Driving brand growth

Consistency – Driving brand growth

Consistency – Driving brand growth

We discuss the importance of creating real connections with customers and how to actualise brand growth.
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Story – Why relatable brands work

Story – Why relatable brands work

Story – Why relatable brands work

We discuss the importance of creating real connections with customers and how to actualise brand growth.
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Authenticity – How to position for success

Authenticity – How to position for success

Authenticity – How to position for success

We discuss the importance of creating real connections with customers and how to actualise brand growth.
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Impact – Why memorable design matters

Impact – Why memorable design matters

Impact – Why memorable design matters

We discuss the importance of creating real connections with customers and how to actualise brand growth.
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Emotion – Creating a human connection

Emotion – Creating a human connection

We discuss the importance of creating emotive connections with customers and how to actualise brand growth.
Read Article
Brand Love – Experience matters most

Brand Love – Experience matters most

We discuss the importance of creating real connections with customers and how to actualise brand growth.
Read Article
Frequency – The importance of being seen

Frequency – The importance of being seen

We discuss the importance of creating real connections with customers and how to actualise brand growth.
Read Article
Consistency – Driving brand growth

Consistency – Driving brand growth

We discuss the importance of creating real connections with customers and how to actualise brand growth.
Read Article
Story – Why relatable brands work

Story – Why relatable brands work

We discuss the importance of creating real connections with customers and how to actualise brand growth.
Read Article
Authenticity – How to position for success

Authenticity – How to position for success

We discuss the importance of creating real connections with customers and how to actualise brand growth.
Read Article
Impact – Why memorable design matters

Impact – Why memorable design matters

We discuss the importance of creating real connections with customers and how to actualise brand growth.
Read Article

Frequently asked questions

Sense - The art of creating a great brand. Download

The ROI of branding your business. Download

Re-think - What to consider when rebranding. Download

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